Airbnb Superhost Status: The Definitive FAQ Guide

vacation rental tips on low season
Vacation Rental Tips on How to Survive the Off-season
October 12, 2017
Airbnb key exchange by AirGMS
Airbnb Key Exchange Integration Introduced by AirGMS
October 24, 2017
Show all
Airbnb superhost

You’ve probably noticed that some profiles and listings on Airbnb have an orange badge. This orange badge is the badge of a Superhost. Airbnb’s Superhost program is a system that is designed to acknowledge those hosts on the Airbnb platform that consistently go above and beyond when it comes to their performance as hosts.

Basically, it is a great way to make the best hosts on the platform feel appreciated while also attracting Airbnb travelers to stay at the best properties that Airbnb has to offer. But how do you become an Airbnb Superhost? What does it really mean to be a Superhost and what benefits does it provide? Here is the definitive FAQ guide:

What Is an Airbnb Superhost Status?

You’ve probably have seen the word Superhost written in the description of many Airbnb hosts and wondered exactly what it means as compared to a regular Airbnb host.

In fact, Airbnb defines an Airbnb Superhost as a host that has managed to reach the following milestones:

  • Hosted at least 10 trips
  • Maintained a 90% response rate or higher
  • Received a 5-star review at least 80% of the time the host has been reviewed, as long as at least half of the guests who stayed with the host left a review
  • Completed each of their confirmed reservations without canceling

You don’t need to apply to become a Superhost on Airbnb. If you manage to meet the qualifications set forth by Airbnb on the date that Airbnb performs an assessment of their accounts, you’ll automatically be qualified for Airbnb Superhost status. Airbnb performs these assessments periodically so if you don’t qualify on your first try, you’ll always have another chance.

You can also track your progress towards Superhost status via the Superhost section of your Airbnb dashboard. This area will show your activity over the past year and will inform you as to when the next Superhost assessment date will take place.

Airbnb superhost qualitiesTips on How to Achieve Superhost Status

As indicated in the definition of a Superhost by Airbnb, this status isn’t just awarded to anyone. In fact, there are several milestones that you have to achieve in order to become a Superhost.

Here are some tips to help you along on your journey:

  • Make it comfortable. People who book with you on Airbnb are typically choosing your accommodations over a hotel. Therefore, you need to provide an experience that rivals what they might find at a hotel in your area. This means providing the amenities that they want most and making sure that your place and everything in it is always in good working order.
  • Make it easy. In providing customer service to your Airbnb guests, you always need to be extremely responsive and friendly. You should make sure that you have the necessary business tools to in place to deliver a stellar customer experience from start to finish. This also means that you can solve problems quickly when they arise.
  • Be honest. When it comes to your photos and listings, you need to be 100% transparent about any imperfections they might find so that your guests always have an honest view of what to expect when they book with you.
  • Make it clean. Hire professional cleaners who will pay attention to commonly overlooked areas of your place that wouldn’t otherwise get cleaned. Since it is a private property and not a hotel, guests are much less likely to be forgiving if your place isn’t clean to their standards.
  • Leave reviews every time. You should always leave Airbnb guest reviews to encourage them to do the same for you. Airbnb requires at least 80% of your guests (over the total stays) to have left you a review in order to qualify as a Superhost.
  • Be realistic with pricing. Depending on your local housing market, prices may fluctuate at different times of the year. If you want to maximize the number of bookings that you receive while also increasing your profits, you’ll need to be extremely wise about your Airbnb pricing.
  • Market your property. You won’t get very far if you don’t have a target audience in mind when creating your Airbnb listings. Design your listing to appeal to different types of vacation rental guests, such as business travelers, couples, or families.

While there is no one way to become a Superhost, these tips are the ones that many Superhosts have said that they themselves have followed in order to become an Airbnb Superhost. The bottom line to becoming a Superhost is that you need to consistently provide all-around great service and a listing that guests will be satisfied with every time.

Airbnb Superhost Benefits

While becoming an Airbnb Superhost naturally means that you’ll get more bookings, there are a host of other benefits that you probably aren’t aware of. Firstly, you’ll be able to obtain more bookings and increase Airbnb income because potential guests will see a Superhost badge on your host profile and on each of your listings.

Since guests automatically look for the most trustworthy and reliable hosts on Airbnb to rent from, they’ll naturally gravitate to your listings. You’ll also be included in a Superhost search filter that allows Airbnb guests to only search listings being offered by Superhosts.

If you are able to maintain your Superhost status for one full year (which is the equivalent of 4 evaluation periods) and you have an active listing on the day that marks the 1 year anniversary of your Superhost status, you’ll be issued a $100 USD travel coupon that you can apply towards your own Airbnb trip.Airbnb Superhost benefits

You’ll also get priority support from Airbnb whenever you call or send a tweet to @AirbnbHelp. This can be a tremendous help for your business, allowing you to provide better support to your Airbnb guests.

Finally, you’ll become part of Airbnb’s exclusive group that will have access to new product releases and you’ll be invited to attend exclusive events at the company.

While you might not think that obtaining Superhost status is that important when you’re just starting out, you can see now that there are some incredible benefits to become a Superhost. However, the most important one of all might be the fact that it provides you with assurance from Airbnb itself that you are doing a great job as an Airbnb host. This will help to relieve your worries as to whether or not you are continuously meeting the standards that Airbnb wants all hosts to maintain.

Myths About Superhost Status

Now that you understand what is involved in becoming a Superhost, let’s tackle some myths about Superhost status. Here are the top 3 myths about being a Superhost and the truth behind them:

  1. You have to have a lot of properties. This is completely untrue. In fact, you could achieve Superhost status while having only one listing on Airbnb if you are consistently providing great service and receiving at least 10 bookings per year.
  2. You have to be on-call 24/7. Becoming a Superhost certainly means that there will be a lot more activity going on in your Airbnb account. However, Airbnb doesn’t require you to be there to attend to your account personally every second of the day and night. Many Superhosts fill in the gaps with software and Airbnb automation.
  3. You can never cancel a listing. While you are not allowed to cancel a confirmed booking for ordinary reasons, Airbnb does allow you to cancel a reservation without a penalty in extreme circumstances (serious illness, death in the family, natural disaster, or political unrest in the host’s country, property maintenance issue). Contact Airbnb Resolution Center for assistance.

As you can see, becoming an Airbnb Superhost requires a lot of commitment and dedication. But it’s definitely worth it. We hope that these tips will help make you successful in becoming an Airbnb Superhost!

Comments

comments